DOJ

19
Sep
DOJ Pushes for Google Ad Manager Breakup as Remedies Trial Kicks Off

DOJ Pushes for Google Ad Manager Breakup as Remedies Trial Kicks Off

The DOJ’s remedies trial against Google could force a breakup of Ad Manager. At stake: the future of digital ads, publisher leverage, and competition in ad tech. Google fights back with an interoperability proposal and plans to appeal.
2 min read